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Introduction

So far, datumo supports the boost of the following attributes.

  • Name
  • Surname
  • Email
  • Gender
  • Contact Type
  • Company
  • Company website
  • Birthplace - Country
  • Birthplace - Area
  • Birthplace - Region
  • Birthplace - Province
  • Birthplace - City
  • Current place - Country
  • Current place - City
  • Current place - Province
  • Current place - Currency
  • Birthday
  • Fiscal Code
  • Business language
  • Preferred language
  • Phone number
note

The Gender attribute has two possible values: male and female.

note

The Contact Type attribute has two possible values: personal and generic. The personal value is set for those contacts that are recognised as belonging to a specific human being. The generic value is set for the contacts belonging to companies, administration offices, no-reply emails, info emails and others.

Attributes synchronized with CRMs​

Only a subset of the datumo attributes can be currently synchronised back into the CRM / Marketing Automation Platform.

  • Name
  • Surname
  • Email
  • Gender
  • Company
  • Company website
  • Birthplace - Country
  • Birthplace - Area
  • Birthplace - Region
  • Birthplace - Province
  • Birthplace - City
  • Current place - City
  • Current place - Currency
  • Birthday
  • Fiscal Code
  • Business language
  • Preferred language
  • Phone number

The synchronisation step may create new properties in the CRM. Details about this are available for HubSpot, Mailchimp and Zoho.

important

The list of attributes supported may vary between CRMs. In fact, the attribute support may be limited in order to guarantee the alignment with each CRM Customer Terms of Service.